For those who don’t know, “Bo Burnham’s Salt and Vinegar Chips” is a reference to a fleeting moment in the comedian’s 2021 special “Inside.” During a song titled “That Funny Feeling,” Bo humorously acts out an extreme craving for the crunchy, vinegary snack. The scene, with its exaggerated expressions and playful commentary on the mundane, resonated with viewers, quickly becoming a viral meme.

Image: tasty.co
This seemingly innocuous meme has taken on a life of its own, sparking discussions about Bo Burnham’s talent, the relatability of his humor, and, most importantly, the undeniable allure of salt and vinegar chips. The meme’s enduring popularity is a testament to its ability to tap into our shared experiences and emotions, uniting us in laughter and a collective love for a particularly tangy treat.
Dissecting the Meme: A Bite-Sized Analysis
Bo Burnham’s comedic brilliance is often found in his ability to find the funny in the ordinary. In this particular instance, the act of craving salt and vinegar chips becomes a stand-in for the anxieties and existential dread that many of us experience in the modern world. The exaggerated reactions and humorous self-deprecation turn an everyday experience into a relatable and entertaining spectacle.
The meme’s appeal lies in its universality. Whether you’re a fan of Bo Burnham or not, the desire for a salty, vinegary snack is something that everyone can understand. This shared experience fosters a sense of community, making the meme even more engaging for audiences.
The Salt and Vinegar Chip Phenomenon
Salt and vinegar chips have long been a popular snack, appreciated for their tangy, acidic flavors that contrast with the salty crunch. The combination of salt and vinegar creates a delightful complexity that stimulates the taste buds and satisfies cravings for both sweet and savory flavors. This unique flavor profile has made salt and vinegar chips a beloved snack in many parts of the world.
Salt and vinegar chips enjoy a unique place in pop culture. Beyond being featured in Bo Burnham’s special, they have made appearances in movies, TV shows, and music videos. For many, the flavor evokes a nostalgic feeling of childhood or carefree snacking moments. This cultural resonance makes salt and vinegar chips more than a snack—they become a cultural touchstone, a symbol of shared experiences and universal cravings.
More Than a Snack: A Cultural Icon
Bo Burnham, with his sharp wit and introspective humor, captured the essence of this shared experience with his salt and vinegar chip craving scene. This moment, amplified by the power of social media, solidified the snack’s place in modern pop culture. The “Bo Burnham’s Salt and Vinegar Chips” meme is more than just a funny reference; it reflects our shared anxieties, our love for simple pleasures, and our ability to find humor in the mundane.
The meme has also spurred discussions about the psychology of food cravings. Why do we crave certain foods, especially salty and vinegary ones? Some experts theorize that such cravings are rooted in our primal instincts. Salt and vinegar chips, with their strong flavor, help to stimulate our taste buds and provide us with a sense of satisfaction.
The meme has also sparked a renewed interest in salt and vinegar chips themselves. Consumers are seeking out the crunchy, tangy treat, eager to experience the snack that Bo Burnham made famous. This surge in popularity has led to the creation of new and innovative salt and vinegar chip flavors, catering to a wide range of palates.

Image: www.cleveland.com
Tips for Finding the Perfect Salt and Vinegar Chip
If you’re a fan of salt and vinegar chips, you know that not all chips are created equal. To find the perfect chip, I recommend paying attention to these key factors:
- Thickness: Thicker chips offer a more satisfying crunch and tend to be less prone to breaking.
- Flavor Balance: Look for chips with a balance of saltiness, vinegary tang, and a hint of sweetness.
- Ingredients: Opt for chips made with natural ingredients, without artificial flavors or preservatives.
Ultimately, the best salt and vinegar chips are the ones that satisfy your individual taste preferences. Don’t be afraid to experiment and try different brands until you find the perfect match.
FAQs about Salt and Vinegar Chips
Why do people crave salt and vinegar chips?
Cravings for salt and vinegar chips can be attributed to a combination of factors, including:
- Flavor Combination: The contrast between salt and vinegar creates a delicious and stimulating flavor experience.
- Sensory Stimulation: The crunch of chips and the tangy taste stimulate our senses and provide a sense of satisfaction.
- Cultural Influence: Salt and vinegar chips have become a cultural icon, associating them with positive memories and experiences.
Are salt and vinegar chips bad for you?
Salt and vinegar chips, like all processed snacks, should be enjoyed in moderation. They are typically high in salt and fat content, which can be detrimental to health if consumed excessively.
What makes salt and vinegar chips so addictive?
The combination of salt and vinegar creates a flavor profile that triggers our taste buds and releases dopamine, a neurotransmitter associated with pleasure and reward. This can make salt and vinegar chips addictive, similar to other palatable treats.
Bo Burnham Salt And Vinegar Chips
Conclusion
Bo Burnham’s salt and vinegar chips meme has cemented the snack’s place in pop culture, sparking discussions about food cravings, the shared human experience, and the enduring power of simple pleasures. Whether you’re a fan of the meme or simply a lover of tangy, crunchy treats, the enduring appeal of salt and vinegar chips is undeniable.
Are you a fan of salt and vinegar chips? What’s your favorite brand or flavor? Share your thoughts in the comments below!